Case Study
Interior Signage
A nationwide
environmental branding
system translating the
NZ Post identity into
office graphics, signage, and scalable guidelines.
The Challenge
Translate the newly rebranded identity into
a unified system for interior graphics and wayfinding, ensuring clarity, consistency,
and scalability across nationwide locations.
Create consistent and functional graphics appropriate for sites across New Zealand.
The Solution
The project focused on developing scalable brand guidelines and spatial applications, ensuring consistency across multiple environments while supporting clear navigation and user experience. Through considered use of typography, colour, and environmental graphics, the outcome reinforces a unified brand presence while improving accessibility and orientation within office spaces.
The creative process
Developed collaboratively with architects, installation teams, managers, and frontline staff, the NZ Post interior signage system involved iterative layout
testing as well as photographic selection and
scale refinement to ensure accuracy across sites.
Purpose wall photographic wall sticker in meeting room
Interior signage
Vinyl stickers and poster walls
Skills Highlight
Structured signage systems to guide users through space using hierarchy, colour, and clear information design.
Wayfinding Design
Brand Guidelines Development
Created comprehensive guidelines to ensure consistent application of visual identity across multiple office locations and touchpoints.
Collaboration & Communication
Worked closely with installers, architects, site managers, and regional teams across New Zealand to test, refine, and implement signage solutions, coordinating feedback, measurements, and on-site requirements to ensure accurate and consistent rollout.
